Brand. Branding. These are buzzwords for a reason. Understanding your company’s brand is the most essential element of any business in any industry. It’s how your target client finds you. It’s how you create repeat clientele. It’s how you set yourself up for maximum...
Marketing my kids taught me. I believe in childlike faith and wisdom. It’s always clear, concise, brutally honest, and unimpeded by our adult sense of “what should be.” So, this morning over coffee, I decided to ask my kids: “What are some things that make you guys...
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